Roche Bobois, a name synonymous with high-end furniture design, traces its origins back to 1960s Paris, born from the union of the Roche and Chouchan families, who initially ran competing furniture stores.
This French brand has since ascended to global prominence, celebrated for its visionary approach to design and unwavering commitment to European craftsmanship.
Roche Bobois distinguishes itself through its dedication to the French Art de Vivre (the art of living), offering a diverse range of exclusive, made-to-order designs. The brand's design philosophy centers around creating furniture that seamlessly integrates into the lives of its customers, enhancing both aesthetics and functionality.
Their collections span a wide array of product categories, including sofas, armchairs, dining tables, beds, storage solutions, lighting, and decorative accessories, catering to a discerning clientele that appreciates innovative design and superior quality. Roche Bobois targets affluent homeowners, interior designers, and architects seeking statement pieces and comprehensive furnishing solutions for luxury residences, boutique hotels, and high-end commercial spaces.
The brand has cultivated a strong reputation for its ability to merge tradition with modernity, aesthetic refinement with cutting-edge innovation, and luxury with sustainability.
What truly sets Roche Bobois apart is its collaborative spirit, working with renowned designers, artists, and fashion houses to create unique collections that push the boundaries of contemporary design. This collaborative approach ensures that each piece reflects creativity and individuality, solidifying Roche Bobois's position as a leader in the high-end design scene.
Quality and Craftsmanship
Roche Bobois is renowned for its exceptional craftsmanship, seamlessly blending traditional artisanal techniques with contemporary design to create furniture that is both luxurious and enduring.
The brand's commitment to quality begins with its meticulous selection of materials. Only the finest woods, such as cherry, oak, and linden, are used, ensuring durability and a timeless aesthetic. These materials are often sourced from sustainably managed forests, reflecting Roche Bobois's dedication to environmental responsibility. In addition to wood, the brand utilizes premium leathers and fabrics, each chosen for their unique characteristics and longevity.
Roche Bobois places a strong emphasis on traditional craftsmanship. Skilled artisans employ time-honored techniques to bring each design to life, ensuring that every piece is not only aesthetically pleasing but also structurally sound. This meticulous attention to detail is evident in the brand's hand-finishing processes, where finishes are applied with precision to enhance the natural beauty of the materials.
Durability is a cornerstone of Roche Bobois's design philosophy. The brand's furniture is built to withstand the test of time, both in terms of style and structural integrity. For instance, the iconic Mah Jong sofa has been noted for its resilience, with some owners reporting that their pieces have remained in excellent condition for over 15 years. This longevity is a testament to the brand's commitment to quality materials and construction methods.
Roche Bobois commitment to innovation and craftsmanship is exemplified by its proprietary TECHNO® fabric, developed specifically to meet the design challenges of the brand's avant-garde furniture pieces, notably the iconic Bubble collection by Sacha Lakic.
The TECHNO® fabric was engineered to conform seamlessly to complex, rounded forms, providing both aesthetic appeal and functional durability. Composed primarily of wool, the fabric features a honeycomb structure that imparts lightness, elasticity, and resistance to deformation. This unique composition allows the fabric to stretch in multiple directions, ensuring a snug fit over the furniture's contours.
In addition to traditional techniques, Roche Bobois embraces innovation in its production processes. The brand has developed the ECO8 evaluation tool, which assesses products based on eight environmental criteria, including materials, manufacturing practices, and recyclability. This initiative underscores the company's dedication to creating furniture that is not only beautiful and durable but also environmentally responsible.
Roche Bobois's unwavering commitment to quality and craftsmanship is evident in every piece of furniture it produces. By combining the finest materials with expert artisanal techniques and innovative, sustainable practices, the brand delivers products that are both luxurious and enduring. For those seeking furniture that embodies elegance, durability, and environmental consciousness, Roche Bobois stands as a paragon of excellence.
Customization Options
Roche Bobois distinguishes itself by offering extensive customization options, recognizing that each client has unique preferences and spatial requirements. The brand provides a wide array of choices in materials, finishes, colors, and sizes, allowing customers to tailor each piece to their specific needs.
For upholstery, clients can select from a vast range of fabrics and leathers, with options for different textures, patterns, and colors. Wood finishes can be customized to match existing décor or create a desired aesthetic. Many pieces are available in custom dimensions, ensuring a perfect fit for any space.
The brand's modular designs, such as the iconic Mah Jong sofa, offer even greater flexibility, allowing clients to create unique seating configurations.
Roche Bobois also provides tailor-made solutions for specific projects, working closely with interior designers and architects to develop bespoke furniture pieces that meet precise requirements. Clients are encouraged to work closely with design consultants who guide them through the selection process, ensuring that each piece perfectly complements their home and lifestyle.
The brand also offers a 3D configurator on Roche Bobois website or in-store, where customers can choose the shape, size and structure of the table base to their own liking.
By prioritizing customization, Roche Bobois empowers customers to curate their living spaces, fostering a deeper connection to their furniture.
Price Range
Roche Bobois is firmly positioned in the high-end luxury furniture market, offering pieces that reflect exceptional design, craftsmanship, and customization. The brand's pricing strategy aligns with its commitment to quality and exclusivity, catering to clients who value distinctive design and enduring value.
Sofas are among Roche Bobois' flagship products, with pricing that reflects the brand's luxury status. Entry-level models like the Bubble sofa in Câlin fabric is priced around $8000, while the Sense sofa is available for approximately $20,000. More elaborate configurations, such as the Bubble 2 sofa in Techno fabric, can reach up to $9500.
Chairs and armchairs also reflect Roche Bobois' luxury status. Standard dining chairs like the AVA dining armchair is priced around $700, while more designer pieces such as the YEL dining armchair is available for approximately $2500. These pieces combine comfort with distinctive aesthetics, justifying their premium pricing.
The brand's table offerings range in price, reflecting the materials and craftsmanship involved. Coffee tables like the Ovni Up is available for approximately $2800, while larger dining tables such as the Palatine dining table is available for approximately $20,000. Other notable models include the Brio dining table is available for approximately $5500 and the whisper dining table at $7500 approximately.
In summary, Roche Bobois' pricing strategy aligns with its reputation as a purveyor of luxury furniture. While entry-level pieces offer a gateway into the brand, the majority of its offerings are positioned in the high-end market segment. The investment in a Roche Bobois piece reflects not only the quality of materials and craftsmanship but also the brand's distinctive design ethos and commitment to sustainability.
Sustainability
Roche Bobois is increasingly focused on sustainability, recognizing its responsibility to minimize its environmental impact. The brand has implemented various initiatives to promote sustainable production, including the use of responsibly sourced materials, eco-friendly manufacturing processes, and waste reduction strategies.
Roche Bobois prioritizes the use of timber-based products sourced from sustainably managed forests, with a commitment to manufacture 100% of new products with FSC or PEFC certified or recycled wood.
The brand also emphasizes the use of non-toxic finishes and water-based adhesives to reduce emissions.
In 2012, the brand eco assessment tool for qualitative evaluation was developed, with an aim to measure the environmental impact of a product throughout its entire life. In collaboration with FCBA, they have developed their own qualitative assessment tool, Eco8. Eco8 allows them to measure the impact their products have on the environment, and helps them find solutions to improve them, whenever possible.
Roche Bobois is dedicated to transforming into a more virtuous brand. The brand is also exploring innovative materials and production techniques to further reduce its environmental footprint.
Roche Bobois's commitment to sustainability reflects a growing awareness of environmental issues and a desire to create furniture that is both beautiful and responsible.
B2B Support
Roche Bobois provides comprehensive support for trade professionals include business customers, interior designers, architects, and resellers, to facilitate successful collaborations and projects.
Discounted Pricing: Roche Bobois offers trade discounts and project pricing to qualified professionals, enabling them to access competitive rates for their projects. Volume deals may also be available for large-scale orders.
Access to Resources: The brand provides access to a range of resources to support design and specification, including BIM/CAD files, 3D models, catalogs, and technical sheets. These resources streamline the design process and ensure accurate product representation.
Dedicated Support: Roche Bobois offers dedicated support through account managers and sales representatives who are knowledgeable about the brand's products and services. These professionals provide personalized assistance, project coordination, and after-sales support to ensure a seamless experience.
Ideal For
Roche Bobois is ideally suited for a variety of high-end projects and clients who seek distinctive, high-quality furniture with a touch of French flair.
The brand's collections are particularly well-suited for luxury residences, where discerning homeowners appreciate the brand's design aesthetic and attention to detail.
Boutique hotels also benefit from Roche Bobois's unique pieces, creating memorable and stylish guest experiences.
High-end commercial spaces, such as executive offices and showrooms, can be elevated with the brand's sophisticated furniture, conveying a sense of prestige and refinement.
Roche Bobois's extensive customization options make it a versatile choice for projects with specific design requirements. The brand's furniture complements a range of interior styles, from contemporary and minimalist to classic and eclectic.
Roche Bobois is a strong choice for clients who value quality, craftsmanship, and sustainable practices. The brand's furniture is designed to be a lasting investment, adding value and style to any space.
Awards Won
Roche Bobois has garnered significant acclaim in the design world, earning numerous prestigious awards that underscore its commitment to innovation, craftsmanship, and sustainability. These accolades reflect the brand's dedication to pushing the boundaries of furniture design while maintaining its French heritage and artisanal excellence.
In 2020, Roche Bobois received the ELLE Deco International Design Award (EDIDA) for its Primordial bookcase, designed by Raphael Navot. This sculptural piece, part of the Nativ collection, was celebrated for its organic form and the seamless integration of nature-inspired aesthetics with functional design. The award highlighted the brand's ability to collaborate with visionary designers to create pieces that resonate on both artistic and practical levels.
The Corail dining table, designed by Antoine Fritsch and Vivien Durisotti, exemplifies Roche Bobois' innovative spirit. In 2022, it was honored with the Janus Design Award by the French Institute of Design. This groundbreaking piece utilizes 3D-printed concrete and offers customers the unique opportunity to personalize the table's dimensions and textures through an online configurator, merging cutting-edge technology with bespoke craftsmanship.
Further cementing its reputation for excellence, Roche Bobois was recognized at the 2024 Vogue Living Design Awards, where its Bamboo Mood collection won the "Best Furniture Concept Collection" category. This accolade celebrated the brand's innovative use of sustainable materials and its commitment to eco-friendly design practices.
The brand's dedication to environmental responsibility was also acknowledged when it was named a finalist in the Protection of the Environment category at the 2023 Sustainable Development Goal (SDG) Trophies, organized by the UN Global Compact Network France. This recognition highlighted Roche Bobois' efforts in eco-design and its commitment to sustainable development goals.
Roche Bobois' influence extends beyond product design into the realm of cultural events. In 2024, the brand partnered with the WSJ Innovator Awards, held at the Museum of Modern Art in New York. As part of this collaboration, Roche Bobois showcased a custom Bubble sofa, reimagined by textile artist Qualeasha Wood, demonstrating the brand's engagement with contemporary art and design dialogues.
The Bubble sofa itself, designed by Sacha Lakic, has been a standout piece in Roche Bobois' collection. In 2015, it received the Gold Award in the Product Design category at the Luxembourg Design Awards, recognizing its unique blend of comfort, innovation, and aesthetic appeal.
These accolades collectively underscore Roche Bobois' position at the forefront of luxury furniture design, where tradition meets innovation, and aesthetic excellence aligns with sustainable practices.
Design Collaborations
Roche Bobois has a long history of collaborating with notable designers, artists, and fashion houses, resulting in unique and innovative collections.
The brand has partnered with renowned designers such as Marcel Wanders, Kenzo Takada, Ora Ito, Sacha Lakic, Christophe Delcourt, Stephen Burks, and Joana Vasconcelos, each bringing their distinctive vision to Roche Bobois's furniture.These collaborations have produced iconic pieces that reflect the brand's commitment to creativity and individuality.
Roche Bobois has also collaborated with haute couture and fashion brands such as Jean Paul Gaultier, Missoni Home, and Christian Lacroix Maison, infusing its furniture with a sense of style and sophistication.These partnerships bridge the gap between fashion and luxury interiors, creating collections that are both visually stunning and highly functional.
Roche Bobois's design collaborations ensure that its furniture remains at the forefront of contemporary design, appealing to a discerning clientele that appreciates innovation and artistry.
Products Availability
Roche Bobois products are available through a global network of showrooms and authorized retailers, making them relatively accessible to customers worldwide.The brand has a strong presence in major cities across Europe, North America, Asia, and the Middle East.
Roche Bobois also offers online sales through its website, providing customers with a convenient way to browse and purchase furniture from the comfort of their homes.
Production lead times vary depending on the product and level of customization, but typically range from 6 to 12 weeks.
The brand's made-to-order approach ensures that each piece is crafted to meet the client's specific requirements.
While sourcing from Roche Bobois may require some patience due to lead times, the brand's commitment to quality and customization makes it a worthwhile investment for those seeking unique and high-end furniture.
Sourcing from Roche Bobois - Is It Worth It?
For professionals considering sourcing from Roche Bobois, the brand offers a compelling combination of reliability, design strength, and business support. Roche Bobois has a proven track record of delivering high-quality furniture that meets the expectations of discerning clients. The brand's extensive customization options and collaborative design approach make it a valuable partner for interior designers and architects seeking to create unique and personalized spaces.
Roche Bobois's B2B support, including trade discounts, access to resources, and dedicated account managers, streamlines the sourcing process and ensures a seamless experience.
While the brand's high-end pricing may not be suitable for all projects, it represents a worthwhile investment for luxury residences, boutique hotels, and high-end commercial spaces where quality and design are paramount.
Roche Bobois's commitment to sustainability and ethical manufacturing practices further enhances its appeal to environmentally conscious clients.
Overall, sourcing from Roche Bobois is a strategic decision that can elevate the design and value of any project, making it a worthwhile investment for professionals seeking to create exceptional spaces.
Roche Bobois FRANCHISEE - is it worth it?
Becoming a Roche Bobois franchisee offers a compelling opportunity to align with a globally recognized leader in high-end furniture design and retail. The brand's commitment to innovation, quality, and the French Art de Vivre has solidified its position in the luxury furniture market. In 2023, Roche Bobois achieved record revenue of €429.5 million, reflecting a 5.1% increase from the previous year, and maintained a robust EBITDA margin of 21.1%. This consistent financial performance underscores the brand's resilience and appeal across diverse markets.
Franchisees benefit from Roche Bobois' extensive support system, which includes comprehensive training programs designed to enhance customer service and sales techniques. The company has implemented innovative training modules to ensure that store managers and sales teams deliver a customer experience that aligns with the brand's luxury image. This focus on staff development ensures that franchisees can maintain the high standards expected by Roche Bobois clientele.
The brand's strategic expansion and consolidation efforts further enhance the value proposition for franchisees. In recent years, Roche Bobois has acquired several franchised stores to strengthen its presence in key markets, demonstrating confidence in the profitability and potential of its retail operations. This approach not only reinforces the brand's market position but also provides franchisees with a robust framework for growth and success.
Moreover, Roche Bobois' global footprint, with operations in 54 countries and a network of over 340 stores, offers franchisees access to a well-established international brand with a diverse customer base. The company's emphasis on exclusive collections and collaborations with renowned designers ensures a unique product offering that distinguishes it from competitors.
In summary, franchising with Roche Bobois presents a valuable opportunity to partner with a prestigious brand known for its design excellence, operational support, and strategic growth initiatives. The combination of strong financial performance, comprehensive training programs, and a commitment to innovation positions franchisees for sustained success in the luxury furniture market.
Badges
Roche Bobois Top Design Badge The Top Design Badge is given to manufacturers for outstanding innovation, creativity, and originality in their design work, recognizing those who push the boundaries of aesthetics and functionality to set new trends in the industry
Roche Bobois Top Quality Badge The Top Quality Badge is awarded to manufacturers who consistently uphold the highest standards of craftsmanship, material selection, and production processes, delivering products known for their exceptional durability, reliability, and precision
Roche Bobois Eco-Friendly Badge The Eco-Friendly Badge is awarded to manufacturers that demonstrate a genuine commitment to sustainable practices, including the use of environmentally responsible materials, energy-efficient production methods, and initiatives that reduce their overall environmental impact. This badge recognizes those leading the way toward a greener, more sustainable future in design and manufacturing
